Privacy policy

Effective Date: 4 November 2026
Website: www.yakshi.co.in

This Privacy Policy explains how Yakshi collects, uses, stores, protects, shares, and otherwise processes personal information when you use our website, place an order, communicate with us, request support, or interact with the Yakshi brand.

By accessing www.yakshi.co.in, placing an order, contacting us, or providing information to us, you acknowledge that you have read and understood this Privacy Policy.

1. SCOPE OF THIS PRIVACY POLICY

This Privacy Policy applies to personal information collected through the website, order process, customer support, shipping, returns, refunds, marketing communication, and our communication channels, including email, phone, WhatsApp, and social media.

2. PERSONAL INFORMATION WE COLLECT

We may collect identity, contact, order, payment, shipping, support, technical, and marketing information depending on how you interact with Yakshi.

Full name, email address, phone number, billing address, shipping address, country, state, city, and postal code.
Order details, product selections (including fabric, colour, size, and Padding choice), delivery details, return requests, refund requests, and support history.
Payment status, transaction reference, payment method type, refund reference, and limited payment confirmation information.
Messages, feedback, photographs, videos, or other information you share with us for order support, damage or defect verification, return, or refund processing.
IP address, browser type, device type, operating system, pages viewed, approximate location derived from IP address, and website usage data collected through cookies and analytics tools.
Marketing preferences and subscription status, if you sign up for our newsletter.

3. INFORMATION WE DO NOT STORE

Yakshi does not store complete card numbers, CVV, UPI PIN, banking passwords, or other sensitive payment credentials on its own systems.

Payments are processed by Razorpay and other authorised payment service providers, banks, card networks, and UPI providers, according to their own security and privacy practices.

4. HOW WE COLLECT INFORMATION

We may collect information when you browse the website, create an account, place an order, make payment, contact customer support, request a return or refund, subscribe to our newsletter, or communicate with us through email, phone, WhatsApp, social media, or other channels.

5. PURPOSE OF PROCESSING

We may process personal information for the following purposes:

Order processing, payment confirmation, shipping, delivery, returns, refunds, and customer support.
Fraud prevention, website security, dispute resolution, and misuse prevention.
Understanding website usage, improving the website and shopping experience, and measuring the performance of our marketing.
Sending transactional communication, such as order confirmations, shipping updates, payment updates, return and refund updates, and support replies.
Sending marketing communication where you have subscribed or consented.
Maintaining business, tax, accounting, and statutory records.
Complying with applicable law, court orders, and government requests.

6. LEGAL BASIS AND CONSENT

We process personal information in accordance with applicable Indian law, including the Digital Personal Data Protection Act, 2023, on the basis of your consent, performance of a contract with you, legal compliance, fraud prevention, protection of our rights, and other lawful purposes permitted by law.

Where processing is based on consent, you may withdraw consent by contacting orders@yakshi.co.in. Withdrawal of consent may affect our ability to process orders, complete delivery, manage returns, process refunds, or comply with legal obligations.

7. COOKIES AND SIMILAR TECHNOLOGIES

Our website uses cookies and similar technologies for website functionality, security, cart and checkout function, performance, and analytics. We may use analytics and advertising measurement tools provided by Google and Meta, where enabled, to understand website traffic and the performance of our marketing.

You may control cookies through your browser settings. Disabling certain cookies may affect website functionality, including cart, checkout, payment redirection, and saved preferences.

8. SHARING OF PERSONAL INFORMATION

We do not sell personal information.

We may share personal information with payment processors (including Razorpay), our online store platform provider (Shopify), courier partners, website hosting and technology providers, customer support tools, email and messaging providers, analytics and marketing providers (including Google and Meta, where enabled), and accountants, auditors, and legal or compliance advisors, where necessary to fulfil your order or run our business.

We may also disclose personal information where required to comply with applicable law, a court order, or a valid government or law enforcement request.

Service providers are expected to process information only for authorised purposes and to apply reasonable safeguards.

9. INTERNATIONAL DATA PROCESSING

If you place an international order, or interact with technology providers located outside India, your information may be transferred, stored, or processed outside India through our online store platform, courier partners, payment providers, cloud providers, communication platforms, or analytics tools.

Where such transfers occur, Yakshi takes reasonable steps to ensure that information is handled in accordance with applicable law and with reasonable safeguards.

10. DATA RETENTION

We retain personal information only for as long as necessary for order fulfilment, customer support, returns, refunds, tax and accounting records, fraud prevention, dispute resolution, and legal compliance. When information is no longer required, we may delete, anonymise, or securely archive it, unless retention is required or permitted by law.

11. SECURITY MEASURES

We use reasonable technical and organisational safeguards to protect personal information from unauthorised access, loss, misuse, alteration, or disclosure. No website, payment system, internet transmission, or digital storage method is completely secure, and you are responsible for protecting your own account credentials, devices, and networks.

12. YOUR RIGHTS

Subject to applicable law, you may request access to, correction of, updating of, or erasure of your personal information, withdraw consent, opt out of marketing communication, make a grievance, and nominate another person to exercise your rights where permitted by law.

Requests may be sent to orders@yakshi.co.in. We may verify your identity before acting on a request.

13. MARKETING COMMUNICATION

If you subscribe to our newsletter or otherwise consent, we may send updates about new collections, launches, offers, and brand communication. You may opt out of promotional communication at any time using the unsubscribe option in our emails, or by contacting us directly.

Transactional communication related to your orders, payments, shipping, returns, refunds, or support may still be sent even if you opt out of marketing communication.

14. CHILDREN'S PRIVACY

Our website and products are intended for adults and persons legally capable of placing orders. We do not knowingly collect personal information from children without appropriate consent where required by law.

15. ACCURACY OF INFORMATION

You are responsible for providing accurate and updated information. Incorrect information may affect order processing, shipping, delivery, returns, refunds, or support. Yakshi shall not be responsible for delay, failed delivery, or inability to process a request caused by incorrect or incomplete information provided by the customer.

16. THIRD-PARTY LINKS

Our website may contain links to payment gateways, courier tracking pages, social media pages, or other third-party websites. We are not responsible for the privacy practices, content, or security of third-party services.

17. GRIEVANCE AND PRIVACY CONTACT

For privacy questions, rights requests, grievances, or concerns, you may contact our Grievance Officer at orders@yakshi.co.in or +91 9597490099. We will respond within a reasonable time.

18. GOVERNING LAW AND JURISDICTION

This Privacy Policy is governed by the laws of India. Subject to applicable law, any dispute arising out of or in connection with privacy, personal information, data processing, or this Policy shall be subject to the exclusive jurisdiction of the competent courts at Chennai, Tamil Nadu, India.

CONTACT

Yakshi
Grievance Officer
5/750, SAAC, 3rd Floor, Sabari Salai
Madipakkam, Chennai – 600091
Tamil Nadu, India
Email: orders@yakshi.co.in
Phone: +91 9597490099
Website: www.yakshi.co.in